FreightWaves acquires American Shipper
AMERICAN Shipper, a leading news publication serving the global shipper community has been acquired by FreightWaves for an undisclosed sum
AMERICAN Shipper, a leading news publication serving the global shipper community has been acquired by FreightWaves for an undisclosed sum.
Founded by David A Howard, and first published in May 1974, American Shipper is designed to serve the information needs of shippers, carriers and third parties involved in international transportation and for executives managing international logistics and supply chains.
'American Shipper has served as the voice of beneficial cargo owners (BCOs) and shippers worldwide for the past 45 years. Its editorial team is first-rate and provides context for the global shipping community that is unmatched by any publication in the market,' stated Craig Fuller, CEO of FreightWaves.
American Shipper's editorial and content team will join the FreightWaves staff but will maintain a separate voice and identity among the FreightWaves editorial team.
FreightWaves plans to invest millions of dollars to expand the editorial team of the American Shipper publication while upgrading and enhancing American Shipper's digital footprint and platform.
'Changes in the freight market are happening faster than ever. Participants demand information that is relevant for what is happening now, informed by data and commentary that is timely and available across all forms of digital media, whether it is web, podcast, video, radio or through smart devices,' Mr Fuller said.
'American Shipper has a much larger audience among shippers/BCOs than FreightWaves. We recognise that this is an area where there is plenty of room for growth. By bringing American Shipper to the FreightWaves platform but keeping the brand and editorial teams separate, we will broaden our reach among BCOs,' Mr Fuller added.