IAG Cargo, the cargo division of International Airlines Group (IAG), has announced the appointment of jenny Critchley as chief transformation officer, taking over from David Rose who was recently appointed to a new role on the IAG Cargo executive team as director of London operations, reports Mumbai's STAT Trade Times.
In her new role, Ms Critchley will focus on expanding IAG Cargo's digitalisation and sustainability efforts, whilst driving productivity, new business solutions and further growth opportunities, according to an official release.
Ms Critchley joins the business from British Airways where she was head of transformation, having held previous roles in strategy, customer, and analytics.
'At IAG Cargo, we are driving digital transformation throughout the business, whilst pushing our sustainability efforts and our Chief Transformation Officer plays a key role in achieving this,' says David Shepherd, CEO, IAG Cargo. 'Jenny will support the business to evaluate the prospects of new opportunities, champion key strategic initiatives, and deliver on our multi-year transformational priorities to deliver a better service for our customers.'
Ms Critchley said: 'I'm delighted to join IAG Cargo after many years on the passenger side of the industry. I have focused on designing future business strategy, much of which is underpinned by digital, customer-centric and sustainable transformation. I believe we have a great opportunity to build upon the excellent work that has been achieved so far to enhance the end-to-end experience of our customers and I am delighted to be leading this exciting, business-wide transformation.'
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In her new role, Ms Critchley will focus on expanding IAG Cargo's digitalisation and sustainability efforts, whilst driving productivity, new business solutions and further growth opportunities, according to an official release.
Ms Critchley joins the business from British Airways where she was head of transformation, having held previous roles in strategy, customer, and analytics.
'At IAG Cargo, we are driving digital transformation throughout the business, whilst pushing our sustainability efforts and our Chief Transformation Officer plays a key role in achieving this,' says David Shepherd, CEO, IAG Cargo. 'Jenny will support the business to evaluate the prospects of new opportunities, champion key strategic initiatives, and deliver on our multi-year transformational priorities to deliver a better service for our customers.'
Ms Critchley said: 'I'm delighted to join IAG Cargo after many years on the passenger side of the industry. I have focused on designing future business strategy, much of which is underpinned by digital, customer-centric and sustainable transformation. I believe we have a great opportunity to build upon the excellent work that has been achieved so far to enhance the end-to-end experience of our customers and I am delighted to be leading this exciting, business-wide transformation.'
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