Fast-fashion retailer Shein has been fined nearly EUR22.5 million (US$26 million) by French authorities for breaching consumer protection and environmental rules, reported Caixin.

France's Directorate General for Competition, Consumer Affairs and Fraud Control (DGCCRF) stated that the penalties were imposed following a 2025 investigation into Shein's French website. Regulators found that the company failed to comply with return rights under the Consumer Code and did not provide adequate product information.

The DGCCRF also determined that Shein lacked traceability details and failed to disclose whether items contained plastic microfibers, a requirement under French law for products made of more than 50 percent synthetic fibers.

As a result, Shein's French sales entity, Infinite Styles Ecommerce, was fined EUR5.76 million. The regulator indicated that the violations encompassed return policies, order confirmation processes, and environmental disclosure obligations.