To tap into the Chinese cruise market and its estimated 83 million passengers, the world’s largest cruise company has launched a new ship built specifically for Chinese vacationers. A subsidiary of Carnival Corp., the world’s biggest cruise operator, on Monday christened the Majestic Princess in Shanghai, a 1,083-foot-long ship set to begin sailing Tuesday around China. It represents a larger effort by U.S.-based cruise companies to serve the massive Chinese market. Last month, a Carnival competitor, Norwegian Cruise Line, launched the Norwegian Joy, another cruise ship designed for the growing Chinese market. The ship includes an open-air laser tag course, a go-cart racetrack, virtual reality games and two multistory watersides. Other cruise companies have announced plans to reassign some of the biggest and most modern ships away from U.S. ports to instead serve Chinese customers.
CRUISE NEWS
11 July 2017 - 10:00
Update: 11 July 2017 - 22:09
First Princess cruise ship built specifically for the Chinese market arrives in Shanghai
First Princess cruise ship built specifically for the Chinese market arrives in Shanghai
CRUISE NEWS
11 July 2017 - 10:00
Update: 11 July 2017 - 22:09
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